I've been working on fintech, mobile and SaaS products for over 12 years — designing experiences that convert and retain by combining user research, A/B testing and data insights.
Selected works
End-to-end Buy Now Pay Later UX and UI design for one of Europe's largest electronics retailers. Designed the full credit application and instalment selection flow across mobile platforms.
User flow and interface design for Istanbul's primary transportation card app, serving millions of daily commuters across the city.
Mobile app design for MoiLink, a fintech platform enabling merchants to track payments, manage invoices and monitor customer activity in real time.
Web dashboard design for merchant management — covering customer analytics, order tracking, payment flows and subscription management in a single interface.
Desktop UI for a closed or open-loop digital wallet platform. Customers can store funds, make instant payments and money transfers — with multi-currency support and advanced security built in.
Mobile experience for MoiWallet — a digital wallet enabling fund storage, instant P2P transfers and payment tracking with a dark-mode first interface.
Checkout UX design supporting multiple payment methods — credit card, Stripe, PayPal and Apple Pay — with a one-click option for returning MoiLink users.
Dashboard design for an app store intelligence product. Designed data visualisation systems that help growth teams track rankings, monitor competitors and make ASO-driven decisions.
Full website and e-commerce design for a waffle sauce brand. Playful, food-forward visual language with a smooth product catalogue and ordering experience.
Landing page design for an AI-native software delivery platform. Dark, bold and conversion-focused — designed to communicate technical credibility at a glance.
UX design for a virtual office platform for remote teams. Focused on making presence, collaboration and room management feel natural in an async-first environment.
Mobile UI design for a digital health platform — covering appointment booking, medication tracking and doctor video calls in a calm, accessible interface.
A concept mobile VPN application exploring dark UI, paywall design and onboarding flows. Designed to demonstrate growth-oriented mobile product thinking for consumer apps.
Mobile app design for a medical tourism platform connecting international patients with clinics in Turkey — covering service discovery, consultation and treatment planning flows.
About
I've been working on fintech, mobile and SaaS products for over 12 years. Along the way, I've designed user experiences and interfaces across a wide range of areas — from e-wallets and analytics dashboards to aviation platforms and mobile banking flows.
I prefer to ground design decisions in data. Running Hotjar, Google Analytics and A/B testing alongside the design process — being able to say "it works" rather than "it looks good" — has always been more meaningful to me.
Lately, I've been focusing on mobile app design, growth-driven onboarding flows, paywall experiences and ASO.
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